So you’ve stood up for yourself and want to run (or already run) a lifestyle business? Maybe you don’t know what in the world I’m talking about but have an inkling it might well be you. Okay, let’s shed some light on the principle first then. Wikipedia says,
“A lifestyle business is a business set up and run by its founders primarily with the aim of sustaining a particular level of income and no more; or to provide a foundation from which to enjoy a particular lifestyle.”
In other words, a lifestyle business is the counterpart of a startup. Both types of business can thrive with a Virtual Assistant, each of them in their own way. And I will show you what sets lifestyle entrepreneurship apart, as well as the importance of knowing that your aim is to run a lifestyle business (or not).